Private Media is one of Australia's leading digital publishers. Our portfolio of premium websites reaches nearly 1 million monthly unique, influential viewers and includes some of Australia's fastest-growing and best-known digital media publications: Crikey, SmartCompany, The Power Index, StartupSmart, Property Observer and LeadingCompany.
Private Media deploys high-quality journalism to provide breaking news, information and advice with an independent perspective and social media savvy to Australia's most influential, affluent and entrepreneurial decision makers.
And we go further, telling our readers how to do it, who is making it happen and what makes it different.
In the process we have built new marketplaces around the key influential groups who are market makers: the leaders, the early adopters and those in that crucial first wave who create and drive new markets. Our publications are audited by the Audit Bureaux of Australia (unlike competitors Fairfax and News Ltd) and aim to achieve the highest possible standards of integrity with commercial partners.
Focused on real solutions
Our specialised publications create a sense of belonging through sharing mutual interest and an active sense of engagement via tools such as webinars, awards, eBooks, educational courses, commentary, research and competitions. Private Media Sales provides a suite of advertising, marketing and content solutions to brands and products looking to reach and engage the lucrative audiences reading these publications.
See Contact for more information, or to get in touch with our sales team.








